Mixing it up and sharing my 3 favorite free resources below.
MONDAY UNFILTERED
Use each a few times a week on average.
Completely free and zero affiliation.
📚 – Free Resource: Summarize 10Ks [5 seconds]
FREE RESOURCES OF THE WEEK
📝 – Free Resource: Podcast Search Engine [5 seconds]
💸 – Free Resource: Verify Any Email Address [5 seconds]
One Pager Business Case > 23 Slide Deck
Imagine you’re the CFO at a company.
Responsible for all revenue, expenses, forecasting, reporting, investors, etc.
Booked up every single minute of the day.

CFO’s will only give your champion ~15 minutes.
So don’t set your champion up for failure.
Coaching them through a 23 slide PPT deck that takes 35 minutes to read through will make them fail.
Why Change

Why Your Company

Overall takeaways:
Spend 80% of a business case on ‘why change’ and need to invest.
[You’ll uncover this through really strong discovery]
Spend 20% of a business case on ‘why you’ over others.
[This is your unique value prop, tied back to them]
Lose your 23 PPT slides and simplify it down to a one-pager.
My favorite template is Nate Nasralla’s One Pager Business Case, but you can make your own too.
