Systematizing Outbound

The modern outbound system proven to flood your pipeline in 2024 without ANY “spray & pray” tactics or 100-dial days.

5x President's
Club Winner

Sourced $2M+ of closed
deals and 250+ meetings
as an SDR and AE

#1 in Self-Sourced
Won Pipeline in 2023
@ Gong

Outbound Pitfalls

Pitfall #1

Spray and Pray Tactics

❌ Sellers feel forced to take a "shotgun" approach and mass-email and cold-call prospects.

 ✅ Inside Systematizing Outbound, you'll master repeatable, personalized outreach that you can "copy & paste" into your sales motion and see immediate results.

Pitfall #2

Paralysis by (Account) Analysis

❌ SMB, MidMarket, and Enterprise Reps ALL have an account book, but most fail at prioritizing the accounts that'll get you to quota.

 ✅ Systematizing Outbound gives you a step-by-step blueprint to organize your territory and accounts and a unique prospecting approach for each layer of your book.

Pitfall #3

Balancing Quantity vs Quality

❌ What is more important, the quality of outreach, or the quantity? The answer is BOTH. 

 ✅ Systematizing Outbound is not named that by accident. You'll install a repeatable system you can use to generate quality deals in your pipeline while hitting any volume metrics you may be subject to.

Pitfall #4

Adding to the Noise

❌ Most reps are using email, LinkedIn, and phone scripts that all sound the same and are ineffective. 

 ✅ After progressing through this playbook, you'll be a master at crafting specific, relevant, and personal messages that are music to your buyers' ears.

Who is This For?

Outbound is part art, part science.

Yet most organizations will run you through the same generic two week onboarding program and then tell you to “go hit the phones” and generate pipeline.

They are more focussed on the dashboards and activity metrics, rather than building up your skillset to systematically approach outbound.

Where does that leave you?

More concerned about not falling behind and getting on the board, rather than building a sustainable long-term approach that sets you up for success for the entire fiscal year.

Here's the unfomfortable truth, though:


Inside Systematizing Outbound You'll Discover:

1. How to go from an overwhelming list of accounts to an intelligent plan of attack.

2. How to sustainably generate net, new pipeline with high quality outreach.

AEs & SDRs:

Sales Leaders:


Inside Systematizing Outbound You'll Master:

1. How to go beyond looking at lagging indicators (dashboards, activities) and teach the foundational skills needed to succeed.

2. How to give reps an actionable plan from Day 1 that not just generates immediate pipeline, but gives them the best long-term way to find success.

The Pipeline "Pandemic"

Old tactics like "dialing for dollars" and mass-sequencing prospects won't get you anywhere.

Most SDRs, BDRs and AEs aren't sure how to operate in this selling environment.

As a result, they fight an uphill battle that leads to poor performance, stress, and winding up in spam 🚫.

There are 4 common pitfalls you suffer from that you'll fix (for good) inside Systematizing Outbound:

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How to Get Started:

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Click or Tap any of the buttons on this page to add Systematizing Outbound to your shopping cart 🛒

Complete the secure order form (secured by Stripe®) and complete the checkout.

Check your purchase email for a receipt and immediate access to the entire program.

Follow along the system to easily install the proven outbound plays and witness your pipeline overflow.

Any Question? We can help you.

Copyright ©  2024 Closed Won. All Rights Reserved.

Questions? Email Support Here.

This program has been through months of refinement to ensure applicability to any seller in any industry. The step-by-step design of the program is structured, yet flexible and ultimately designed to help you unlock immediate value in your current role today, but also follow you throughout your entire sales career. Simply click any of the GREEN buttons on this page to get started today.

For that reason, I feel comfortable with your decision to not purchase if you feel it's not a fit. No harm no foul. I'm not comfortable with people "happy-buying" and then asking for a refund when they don't want to apply the system to their role, which is why I don't offer the refund. Thanks for your understanding.
Just click on any of the buttons you see to be taken to our secure order form. There, you'll enter your payment information and complete the checkout process. After that, you'll receive a few emails, and be directed to access the resource from any device.

As a personal "ask" - I'm asking that you please respect all the hard work I've put into this resource and that you do not share it with collegues or other industry professionals.

Imagine how you'd feel if you spent thousands of dollars to launch your first eBook to help your fellow Sellers - only to have it be stolen from you behind closed Slack channels, texts and emails. As your friend and peer, I am asking to keep any purchased copies to yourself and share this page with your team instead.
Great question. Revenue on Repeat does include some direct messaging scripts, email frameworks, and templates you'll use in your day-to-day. That said, this resource is about building your foundational skills - NOT quick-hitting messages or tactics to create a micro-win.

Revenue on Repeat wasn't named that by accident- if you follow this system and install it into your current role, you'll be primed to create repeatable revenue outcomes thorughout your entire sales career. Mastering the foundational skills is the goal of Revenue on Repeat, unlike most other playbooks out there.
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Retail Price: $197

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What's Inside?

51 pages of "fluff free" actionable content that Brian LaManna used to get 5 President's Club awards.

Follow-along scripts and strategies you can directly "copy & paste" into your outbound today. 

Google Sheet for Account Planning with guide on how to use.

Nothing held back. 

All of Brian's Knowledge that propelled him to 5x President's Clubs, $2m+ of Closed Won Pipeline, 250+ meetings as an SDR and AE, and #1 Self-Sourced Pipeline at Gong in 2023.

Modern methods for standing out and not relying on mass volume "spray and pray" methods of prospecting.

Add to cart $147

Sneak Peek 👀

NEW: Now available for the first time...

Get the EXACT pipeline generation system used to propel Brian LaManna to 5x President's Clubs.

$147

Retail Price: $197

No coupon required!