At Common Room, one of the most frequent questions we get from teams looking to run precision outbound is, “Which plays should we be running?”
The answer depends on lots of factors: your business model, your web traffic, your social following, and so on.
To make it easier for GTM teams (and us!), we built a web app to help answer: Playgent: Pipeline Play Generator
How it works:​
1) You drop in your business email
2) We automatically analyze your domain
3) You get highly curated outbound sales plays
Give it a spin to get custom pipeline plays delivered in real time right to your inbox.
P.S. We help teams scale relevant outbound that converts – right person, right time, right message.

SPONSPORED

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The AI boom is showing no signs of slowing down.
Nvidia is poised to be the first company to cross $5BN.
They had some massive announcements as well.
🚀 Massive AI Infrastructure Push – NVIDIA building 7 new U.S. supercomputing systems with 100K+ Blackwell GPUs.
📡 $1B Nokia Investment – Expanding into telecom AI and 6G infrastructure.
🤖 Robotaxi Alliance – Partnering with Uber, Stellantis, and Foxconn to power autonomous fleets.
And partnering up with Palantir doesn’t hurt either.

NEWS TO KNOW

📚 – Warm Intros > Cold Outreach
📝 – 5 Ideas for Your Sales Kickoff
💸 – Gaining Respect From Your Sales Leader

BEST FROM LAST WEEK

The Questions Great Reps Ask After the Demo

Most reps finish a demo, send a “thanks for your time follow up” email, and cross their fingers.

Meanwhile, top performers are asking themselves four critical questions that turn lukewarm demos into closed deals.

Here’s exactly what they’re thinking (and doing) post call.

Question 1: “What action items are actually outstanding?”

Don’t just list what you promised to send. Get specific about who owns what and when.

Instead of: “I’ll send you pricing and we’ll reconnect next week.”

Try this framework:

• What I’m sending: Pricing breakdown for 500 users, ROI calculator with your current numbers
• What you’re doing: Sharing with finance team, getting feedback from the IT security review
• When we reconnect: Thursday 2pm to address any concerns that came up

Pro tip: Write these down during the call, not after. I keep a simple “Action Items” section in my notes and update it live. Prospects notice when you’re organized.

Question 2: “What’s their biggest concern from that call?”

Listen for what they didn’t say as much as what they did. The real objections usually hide behind polite phrases.

Watch for these signals:

• “We need to think about it” = price concern or no budget approved
• “I’ll need to run this by my team” = not the real decision maker
• “This looks interesting” = they’re not seeing clear value
• “We’re comparing a few options” = you haven’t differentiated enough

Framework for digging deeper:

1. Identify the hidden concern
2. Craft a follow-up value touch that adds value to that
3. Send value touch between the meetings

Question 3: “What gaps do we still have in discovery?”Even after a great demo, you’re probably missing key pieces.

The best reps treat every call as ongoing discovery.

Common gaps to check:

• Specific metrics they’re trying to improve
• Their current solution’s biggest pain points
• Decision-making process and timeline
• Budget range and approval process
• Technical requirements or integration needs
• Success criteria and how they’ll measure ROI

Be aware of these gaps so you can come ready to attack them in the next call.

Here’s more on how to use a “What We Learned” slide in call 2.

Have used these every day for the last 6 years.

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P.S. Big caveat – don’t recommend asking these follow up questions via email after the call. You’re unlikely to get a meaningful response and it opens up the chance for a reschedule/cancellation since they “couldn’t get to it.”

…from experience.

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Win the week!!!