BIGGEST SALE OF 2025!
Take $50 OFF ANY Playbook.
Ends Wednesday @ 11:59 CST
CODE APPLIED AUTOMATICALLY AT CHECKOUT.
THIS DEAL WILL END IN:
🦙 🦙 🦙🦙🦙 🦙 🦙 🛷 🎁
BIGGEST SALE OF 2025!
Take $50 OFF ANY System
Ends Wednesday @ 11:59 CST
CODE APPLIED AUTOMATICALLY AT CHECKOUT.
SCROLL TO GET THIS DEAL BEFORE:
Playbooks trusted by sellers from these fine companies:
Playbooks Trusted by sellers from these fine companies:
What Your Peers Are Saying…
Copyright © 2025 Closed Won. All Rights Reserved.
Heads up:
If you feel like you're not performing as well as you should be.
Like you know you have what it takes to be an elite seller...
...but for some reason you haven't cracked the code yet.
It's not your fault.
The problem isn't you. It's not your product. It's not your boss.
The problem is simple:
You haven't been exposed to the mindsets, methods, and "magic" that keeps top performers in first place, while everyone else scrambles to keep up.
And here's the thing most people get wrong:
Winning in 2026 won't come from quick-fixes. It won't come from "trying harder."
And it definitely won't come from small tweaks to what you're already doing.
It comes from an entirely new approach.
Here's the good news:
❌ You don't need to restart from scratch.
❌ You don't need to grind through hours courses after work or memorize scripts.
✅ I've designed every playbook so you can follow along during your actual deal cycle and feel yourself become an entirely new seller in real time.
No theory. No fluff.
Just a system that works the moment you use it.
In just weeks, you can be...
Walking into every call knowing exactly what to say.
Commanding attention instead of chasing it.
Watching deals close that used to slip through your fingers.
Exuding quiet confidence that comes from knowing you're finally in control of your sales career.
The elite seller that's been trapped inside of you, screaming to be unleashed this entire time?
This is how you finally set them free.
Choose your path below.
Every option includes $50 off (applied automatically at checkout).
But fair warning: this page disappears soon, and so does the discount.
Pick the system that fits where you're at, and let's make 2026 the year you stop wondering "what if" and start stacking wins.
See you on the inside.
- Brian
Heads up:
If you feel like you're not performing as well as you should be.
Like you know you have what it takes to be an elite seller...
...but for some reason you haven't cracked the code yet.
It's not your fault.
The problem isn't you. It's not your product. It's not your boss.
The problem is simple:
You haven't been exposed to the mindsets, methods, and "magic" that keeps top performers in first place, while everyone else scrambles to keep up.
And here's the thing most people get wrong:
Winning in 2026 won't come from quick-fixes. It won't come from "trying harder."
And it definitely won't come from small tweaks to what you're already doing.
It comes from an entirely new approach.
Here's the good news:
❌ You don't need to restart from scratch.
❌ You don't need to grind through hours courses after work or memorize scripts.
✅ I've designed every playbook so you can follow along during your actual deal cycle and feel yourself become an entirely new seller in real time.
No theory. No fluff.
Just a system that works the moment you use it.
In just weeks, you can be...
Walking into every call knowing exactly what to say.
Commanding attention instead of chasing it.
Watching deals close that used to slip through your fingers.
Exuding quiet confidence that comes from knowing you're finally in control of your sales career.
The elite seller that's been trapped inside of you, screaming to be unleashed this entire time?
This is how you finally set them free.
Choose your path below.
Every option includes $50 off (applied automatically at checkout).
But fair warning: this page disappears soon, and so does the discount.
Pick the system that fits where you're at, and let's make 2026 the year you stop wondering "what if" and start stacking wins.
See you on the inside.
- Brian
Installing the System is simple:
Step 1: Choose a System and complete the secure order form.
Step 1: Choose a System and complete the secure order form.
Step 2: Instantly download and open up to your desired section.
Step 2: Instantly download and open up to your desired section.
Step 3: Read the strategies, scripts & frameworks and use them on your very last call!
Step 3: Read the strategies, scripts & frameworks and use them on your very last call!
Confidently Invest in Your Skills.
Proven
Brian's full Systems that led him to 7x President's Clubs and 147% of quota in 2024.
Trusted
Closed Won has helped over 1,779+ Sellers and Leaders level-up their skills and careers.
Instant
Experience results as soon as today after reading and applying the system.
Confidently Invest in Your Skills.
How to Get Started:
Click or Tap any of the buttons on this page to add a System to your shopping cart 🛒
Click or Tap any of the buttons on this page to add a System to your shopping cart 🛒 .
Complete the secure order form (secured by Stripe®) and complete the checkout.
Complete the secure order form (secured by Stripe®) and complete the checkout.
Check your purchase email for a receipt and immediate access to the entire program.
Check your purchase email for a receipt and immediate access to the entire program.
Follow along the system to easily install the proven sales plays and transform how you sell.
Follow along the system to easily install the proven sales plays and transform how you sell.
Take 34% off the cover price if you act before Tuesday at Midnight CST.
Normal Cover Price:
$147
$147
Normal Cover Price:
How to Get Started:
FAQs
Everything you need to know.
FAQs
What your Peers are saying…
Installing the System is simple:
BIGGEST SALE OF 2024!
Take $50 Off ANY System Today →Friday at Midnight EST.
Questions? Email Support Here.
Who are these resources for?
These resources are designed to serve both sales reps of all stages, as well as leaders. For Reps, you can expect to transform how you sell using modern methods, tactics, and strategies that are proven in the field. For Leaders, you can use these to increase your consistency as a leader by training your entire team from a repeatable model - not just company material or your past experience.
What makes these different than other playbooks?
All Closed Won systems are actionable, follow-along guides that give you not only the templates and scripts that are proven to work, but the underlying strategies for why they work. You'll have everything you need to directly install these strategies into YOUR sales motion at your company. These strategies are proven to work regardless of what you sell.
Who are you? Why should I listen to you?
Great question. Brian has earned 5 President's Club Awards so far in his career - with his latest two coming after achieving 210% and 173% of Annual Quota in both 2023 and 2022 respectively as a Strategic Accounts Mid-Market AE @ Gong. He began documenting his story on LinkedIn where he became known for sharing modern, tactical advice to help other sellers achieve similar results. So far, he's helped thousands of other sellers level up through his LinkedIn presence of 81K followers, his newsletter that 13k sellers read every Monday - and his resources available for purchase that have helped 2K sellers since 2023. You can trust that his advice is actionable, relatable, and easy to follow.
Is it worth the money?
Ultimately, only you can decide that. But thousands of sellers have invested in Brian's resources and are leveling-up their career with the insights, frameworks, and scripts he provides. What would the ROI be for you if this system helped you closed even just 1 more deal a quarter?
Do you offer refunds?
We feel comfortable with your decision to not purchase if you feel it's not a fit. No harm no foul! We’d prefer you decide this isn’t something to invest in instead of "happy-buying" and then asking for a refund because you don’t apply the system to your current role. For that reason, we don’t offer a formal refund policy. Thanks for your understanding.
Choose Your System:
Select the System that you want to purchase by clicking/tapping the "Download Now for $97" button.
NOTE: Coupon is applied at checkout automatically!
Overflow your pipeline without taking 30 mins to send an email or dreading 100-dial days.
Overflow your pipeline without taking 30 mins to send an email or dreading 100-dial days.
Normally:
$147
Outbound.
Consistently win bigger deals, faster and never interrogate a Buyer again.
Consistently win bigger deals, faster and never interrogate a Buyer again.
Normally:
$147
Discovery.
Own every stage from first touch to final signature with repeatable, battle-tested plays.
Own every stage — from first touch to final signature — with repeatable, battle-tested plays.
Normally:
$147
Deal Strategy.
"This is FIRE thank you for sharing and putting this all together :)
I've really been struggling with my consistency and getting a grasp on managing accounts - super easy for me to find tier and find good fits, impossible for me to stay on top of them.
I'm excited to say this has given me so much structure and a new fire to try this strategy!"
Lisa K.
What's Included:
111 pages of proven outbound plays
45+ examples, templates, and scripts
Tactics for email, phone and LinkedIn messaging, and Sales Nav.
Brian’s complete Gifting strategy to land meetings with top 1% prospects
All resources that Brian uses on a daily basis.
What's Included:
Downloaded by 1,302+ Sellers
Modern Outbound
Overflow your pipeline without taking 30 mins to send an email or dreading 100-dial days.
"Amazing work with the recent Discovery Guide. It was one of the best investments I’ve made, and I do not regret spending my own money on it haha. It’s already moving the needle for me, so I wanted to give you a shout!"
Victor B.
"I may or may not have written your favorite discovery questions on sticky notes, put them on my monitor, and used them in my last demo this afternoon. And it may or may not have been one of my best calls of the month"
What's Included:
Purpose, methodology, and scripts for every key part of your deal cycle.
75+ Pages of questions, scripts, and examples for you to directly leverage.
15+ Videos to add context to the strategy and showcase tonality.
Pre-built frameworks to use in building your own scripts for your company’s solution.
Resource Library with copy/paste resources that Brian uses on a daily basis.
Downloaded by 239+ Sellers
Modern Discovery
Consistently win bigger deals, faster and never interrogate a Buyer again.
"Hey Brian, I purchased Command the Cycle last night. Currently going through it now. I've got through 14 pages and my mind has already been blown. Looking forward to leveling up with this guide. Thank you so much!"
Verified Customer via LinkedIn DM
Downloaded by 238+ Sellers
What's Included:
Systematize every call with the 15-Minute Prep Framework — never show up guessing again
Own every stage — from first touch to final signature — with repeatable, battle-tested plays.
Drive the cycle forward using Next Step To Win (NSTW), so no call ever ends in “we’ll follow up later.”
Leverage AI and digital sales rooms to work smarter, close faster, and win more.
Multiply your champions with the Multi Single Threading method — never let deals stall on one contact.
Command The Cycle
Own every stage — from first touch to final signature — with repeatable, battle-tested plays.
About Brian
Brian’s journey as a sales professional began as an SDR at BrightEdge.
At BrightEdge, he was the fastest-promoted SDR, securing 178 qualified meetings in under 10 months.
As a Mid-Market AE, he closed over $2.5 million in deals with top brands like Mailchimp and Tony Robbins, and others before promoting to Enterprise AE.
As an Enterprise rep, Brian cemented his first 3 President’s Clubs with BrightEdge before transitioning into a SMB role at Gong.
Brian achieved 286% of his annual quota in his first year and earned two more President’s Club Awards for reaching 210% and 173% of his quota in 2023 and 2022, respectively.
In 2024, Brian achieved 147% of quota and earned his 7th President’s Club and a promotion to Enterprise AE at Gong.
He began documenting his story on LinkedIn where he became known for sharing modern, tactical advice to help other sellers achieve similar results.
Back to top
Brian LaManna currently serves as an Enterprise AE @ Gong. Passionate about helping sellers succeed – he founded Closed Won to share his actionable advice he has used to advance his career and earn 7x President’s Club award with his fellow sellers.
About Brian
Go from feeling stuck, stressed, and overwhelmed to creating and closing more deals immediately with Modern Sales Systems
Confidently advance your sales motion with Brian's proven strategies, tactics, and scripts - validated by 7x President's Clubs 🏆.
Confidently advance your sales motion with Brian's proven strategies, tactics, and scripts - validated by 7x President's Clubs 🏆.
Make your Buyers feel heard and understood by leading them through natural, curious conversations.
Make your Buyers feel heard and understood by leading them through natural, curious conversations.
Boost your Win Rate and accelerate your deal cycle - helping you smash your quota, get your promotion, and avoid EOY stress.
Boost your Win Rate and accelerate your deal cycle - helping you smash your quota, get your promotion, and avoid EOY stress.
